Schedule as of Oct 11, 2022 - subject to change

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Thursday, October 20 • 10:00am - 11:00am
SMART Audio Production is Coming

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What if we can deploy a new set of tools which are intrinsically digital?
Currently, companies are creating software products that model vintage products. Surprisingly, these companies even add the limitations that came with such vintage products. Have you ever thought why are we still using only a fraction of what a computer software is capable of? Have we not exhausted the modelling old hardware paradigm? Digital products do not need to function like cables, potentiometers, VU meters, knobs, tape, and other familiar hallmarks of the past. Let's imagine what we can do and where we can take music production if we remove the cloak and comfort of the past.

Hosted by the International Music Software Trade Association

avatar for Ray Williams

Ray Williams

President, Music Marketing, XCHANGE & IMSTA
Ray Williams is the President of Music Marketing, which is a Toronto-based music software and hardware distribution business. Founded in 1991, the company has since expanded to include offices in Inglewood, California, Europe, and Asia. In addition to his role as President, Williams... Read More →

Thursday October 20, 2022 10:00am - 11:00am EDT
Academy Stage (Exhibit Floor)
  Academy Stage
  • badge type: Exhibits+